Jean Paul Gaultier – Making of the Factory

French couture house Jean Paul Gaultier is offering an inside look at the fantastical process behind the creation of its fragrances.

“Welcome to the Factory” is a one-minute tour filled with sailors and corseted models, who flirt, row and strut along the machines to produce Classique and Le Male. While the concept behind a factory may seem counterintuitive for a luxury brand, this humorous short enables Jean Paul Gaultier to once again reveal its brand personality.

Jean Paul Gaultier – Making of the Factory