French couture house Jean Paul Gaultier is offering an inside look at the fantastical process behind the creation of its fragrances. “Welcome to the Factory” is a one-minute tour filled with sailors and corseted models, who flirt, row and strut along the machines to produce Classique and Le Male. While the concept behind a factory […]

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The Allure Homme Sport fragrance range includes three versions: a cologne, the limited-edition Eau Extreme eau de parfum and the limited-release eau de toilette. Chanel also offers a range of grooming products that complement the fragrance. Perspective participation Marketing fragrance and personal care products has its challenges, as the category is not easily portrayed without […]

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