Ermanno Scervino Autumn-Winter Campaign 2016-2017 by Cristina Fiorentino

Model Hana Jirickova has been chosen as the new face of Ermanno Scervino, accompanied by Australian model, Jordan Barrett. In the footsteps of Luchino Visconti, Scervino and Lindbergh guide the models through a tale of cinematic inspiration. Each scene is a portrait of seemingly everyday life, in a setting that fuses glamour with intimacy. The key looks of the collection infuse the shots with emphatic erotic overtones. The narration of a utopian “behind-the-scenes”, reveals the human side in poses and emotions both abstract and reflective.“Personality takes precedence over the garment,” declares Ermanno Scervino, and thus couture creations in pleated lace, embroidered knitwear, masculine-cut suits and delicate lingerie are designed to artfully set off human imperfections.

“I wanted two handsome and young faces to interpret a collection that is both strong and delicate,” continues Ermanno Scervino. “Only Peter’s charisma could capture the essence of my aesthetic vision. Making the clothes speak in such a way that they enhance the personality of the wearer is the underlying aim of all my creations.”

The Ermanno Scervino Autumn-Winter 2016-2017 campaign will run worldwide, beginning in July 2016.

On the occasion of the Italian National football Team’s partnership, Ermanno Scervino presents its new WALKING GLAM LIMITED EDITION. A capsule of sneakers for Women and Men. For her: a glitter gold or silver version; for him: a sportier version in white leather. The Result of constant experimentation with new material combinations pursued by Mr. ErmannoScervino, the Walking Glam capsule arises from the stylist’s desire to celebrate the union between glamour and Sport, elegance and practicality, day look and evening wear. These sneakers have been created specifically to enhance a sporty look or to defuse an elegant one, creating a perfect balance. Starting from June 2016, the Walking Glam sneakers will be available exclusively in Ermanno Scervino boutiques in Miami, London, Shanghai, Florence, Rome, Milan, Paris, Naples and on the e-commerce website www.ermannoscervino.it.

Ermanno Scervino comments: “The real protagonist of this limited edition collection is the union between glamour and sport which translates into a highly-technical and handcrafted product on one side; elegant and polished on the other, thus trailing in the footsteps of pure Ermanno Scervino style”.

Author: Cristina Fiorentino

Ermanno Scervino Autumn-Winter Campaign 2016-2017 by Cristina Fiorentino